Who Are We?
Envision Research, Inc. is a versatile company with a very large vision for your organization. We offer comprehensive personalized services to meet all your marketing needs. We will work with you to create an experience that will prove beneficial to your product and project development requirements. We ask the right questions to get you the answers you need. We strive to get into the minds of your consumer. It is not all about the data - although we will crunch the numbers and provide the reports you want - it is about finding out what your customer wants and feels. We start by working with you to determine your needs and how we can best satisfy those needs. Our services include:
- Effective focus group moderation
- IDI Sessions
- Usability Studies
- Strategic Planning and Business Analysis
- Requirements Gathering
- Discussion Guides
- Participation in conference calls
- Management of Focus Group facilities
- Identification of universal goals, barriers and accelerators communicated utilizing your vernacular
- Customized reports based upon your specifications and the level of detail that you require
We can provide any or all of these services as well as others based upon your input. Customer satisfaction is of utmost importance to us. We want you to be happy. Repeat customers are our goal.
We partner with our clients!
Bill Douglas, President of Envision Research offers:- Over fifteen years of experience in marketing and research
- Seven additional years of experience in information technology
After graduating from The University of Virginia's Darden School with an MBA, Bill worked in marketing research for the following companies and in the following roles:
- IBM - systems engineering
- Kellogg's - breakfast categories
- Reynolds' Consumer Products - household kitchen products
- Coca-Cola - management of key global strategies, advertising testing, beverage data suppliers, marketing mix models, and other multi-country projects
- Coca-Cola - Senior Consumer Insights Manager, McDonald's Division
- Coca-Cola & Nestea - Director of Strategic Planning and Insights for Beverage Partners Worldwide, research with market managers to develop new brand positioning for Nestea and related products
Bill's projects have covered a wide range of areas including market segmentation studies, new product development, sources of growth modeling, focus group competitive analysis, controlled store tests, advertising and merchandising testing and tracking, research designs and processes, and complex customer and supplier relationships.
